Fernie Press Releases
For Immediate Release: January 25th, 2016
FERNIE ALPINE RESORT presents ANNUAL JEEP JUNIOR FREESKI
An IFSA Qualifier Event
Fernie, BC – Fernie Alpine Resort is proud to announce the return of Junior Freeskiing to Fernie. This year’s event will once again be an IFSA National Event stop. Winners of the Fernie event will gain points towards being the North American Junior Freeski Champion! Come out and watch some of the best junior freeskiers in North America display their skills here at Fernie Alpine Resort.
The JEEP Junior Freeski presented by Rossignol and Smith Optic is at Fernie Alpine Resort February 18th – 21st and is part of a RCR Junior Freeski series, other events include Kicking Horse Mountain Resort on February 6th & 7th and Kimberley Alpine Resort on February 27th & 28th. For registration details and instructions visit the Fernie Alpine Resort Online Events Calendar.
Fernie Alpine Resort Facebook Page • Twitter • Instagram
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For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected]
Twitter – @PowderMatt
Powder Matt’s Blog
Powder Matt on Pinterest
Powder Matt on Google +
- Published in Press Releases
For Immediate Release: January 20th, 2016
FERNIE ALPINE RESORT ANNOUNCES BAND FOR FERNIVAL 2016
Fernie, BC – Fernie Alpine Resort has become known for throwing the community a legendary FREE outdoor concert at the end of each winter season known as Fernival. The 8th annual Fernival event, going down on April 9th, 2016 will be no exception featuring music from Canadian classic rock group – Platinum Blonde! Get ready to kick some past! Fernie, already known for having an ongoing love affair with the 80’s and being the main filming location for cult hit Hot Tub Time Machine will throw it back to the most epic proportions this year with Platinum Blonde performing their mega hits like Cryin’ Over You, Situation Critical and Standing in the Dark.
To book your room for Fernival 2016, book our Fernival package online for your lift and lodging or give us a call at 1-800-258-7669 to speak to a reservation agent.
Facebook Page • Twitter – @SkiFernie
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For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected]
Twitter – @PowderMatt
Powder Matt’s Blog
Powder Matt on Pinterest
Powder Matt on Google +
- Published in Press Releases
Fernie, B.C. – We are excited to announce this special day that gives everyone in our community a chance to ski and ride with us!
On Sunday, January 10th , Fernie Alpine Resort will say ‘Thank You’ to local communities by offering a FREE day of skiing and riding to the residents of Fernie, Elko, Elkford, Jaffray, Sparwood and all residents living in the Elk Valley, as part of the annual Community Appreciation Day. A fundraising BBQ will be held with all proceeds going towards a local charity. Please note that Photo ID and proof of local residency (drivers license, pay stub etc) are required to receive the lift ticket.
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For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
(403) 209-3323 • [email protected]
- Published in Fernie, Press Releases
For Immediate Release: December 3rd, 2015
FERNIE ALPINE RESORT’S NEW SUNDAY STAY & SKI PROGRAM
Fernie, BC – at Fernie Alpine Resort, we realize that a lot of our guests are locals, as well as from the surrounding cities. With our guests travelling from out of town in mind, we’re excited to debut a groundbreaking program in the ski industry – the Sunday late check out. This winter, if staying in Lizard Creek Lodge or Fernie Slopeside Lodge at Fernie Alpine Resort you won’t have to check out until 2pm! Giving you and your family the time needed to get in a couple more runs, finish up that ski school program or just relax a bit before having to jump in your car to head home.
To book a Fernie Alpine Resort winter ski trip, book at the Fernie Alpine Resort booking website, chat online with an agent on the RCR vacations website or give us a call at 1-800-258-7669.
About Fernie Alpine Resort & Resorts of the Canadian Rockies Inc.
Fernie Alpine Resort is one of the Top 5 Ski Resorts in North America, and is home of up to 37 feet of legendary powder each winter, the “Griz” and more. Fernie Alpine Resort www.skifernie.com is part of the Resorts of the Canadian Rockies Inc. (RCR) family. Proudly Canadian, Resorts of the Canadian Rockies Inc. (RCR) is the largest private ski resort owner/operator in North America, owning six ski resorts across Canada, including Nakiska Ski Area in Alberta; Fernie Alpine Resort, Kicking Horse Mountain Resort and Kimberley Alpine Resort in British Columbia. RCR also owns and manages a number of hotels and golf courses, including Trickle Creek in Kimberley, and Wintergreen Golf and Country Club in Bragg Creek. RCR aims to provide each and every guest The Ultimate Experience.
Facebook Page • Twitter – @SkiFernie
For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience
Resorts of the Canadian Rockies
[email protected]
Twitter – @PowderMatt
Powder Matt’s Blog
Powder Matt on Pinterest
Powder Matt on Google +
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- Published in Press Releases
For Immediate Release: November 30th, 2015
FERNIE ALPINE RESORT 2015/2016 OPENING DAY ON FRIDAY!
Fernie, BC – The Griz says “It’s time to ski”! Fernie Alpine Resort, the famed powder leader on the Powder Highway is opening this Friday, kicking off the 2015/16 winter ski season and we’re going to go 7 days a week right from the get go!
Fernie has received 116 cm of snow season to date, with 14 cm of that coming in the last 7 days, currently the settle snowpack at the Bear Plot is at 67 cms. Lifts operating starting Friday, will include the Elk Chair, the Bear Chair and the Mighty Moose. These lifts will provide over 2,500’ of vertical skiing, with skiing on the Bear to mid mountain, and down the Lizard run to the base. We currently have very good coverage with loose packed and machine groomed terrain/snow, it will be a great opportunity to get out and get your ski legs going in advance of the full mountain opening! There will be a variety of on mountain services which will be open from Friday, including the Daylodge, Griz Bar, Sports Alpine Retail Shop, Rental Shop and Guest Services. The new Cirque Restaurant & Lounge at Lizard Creek Lodge, will officially open with the start of the new season, make sure that you drop by to experience Fernie’s newest and best food & beverage experience. Visit our online snow report for the most up to date information before heading out.
“Fernie is in a world by itself. The experience here is truly one to cherish, from the eye popping mountain backdrop, to the quintessential mountain town, to the down to earth, passionate people who you’ll meet, while you ski, cross country, snowshoe or fat bike one of the myriad of trails,” said Matt Mosteller, noted ski blogger. “This the perfect place to winter,” he added.
WINTER EARLY BOOKING – LAST DAY TO SAVE up to 35%!
Call 1-800-258-7669 to book over the phone, chat online with an agent on the RCR Vacation Website or visit the Fernie website and view all vacation packages.
About Fernie Alpine Resort & Resorts of the Canadian Rockies Inc.
Fernie Alpine Resort is one of the Top 5 Ski Resorts in North America, and is home of up to 37 feet of legendary powder each winter, the “Griz” and more. Fernie Alpine Resort www.skifernie.com is part of the Resorts of the Canadian Rockies Inc. (RCR) family. Proudly Canadian, Resorts of the Canadian Rockies Inc. (RCR) is the largest private ski resort owner/operator in North America, owning six ski resorts across Canada, including Nakiska Ski Area in Alberta; Fernie Alpine Resort, Kicking Horse Mountain Resort and Kimberley Alpine Resort in British Columbia. RCR also owns and manages a number of hotels and golf courses, including Trickle Creek in Kimberley, and Wintergreen Golf and Country Club in Bragg Creek. RCR aims to provide each and every guest The Ultimate Experience.
Facebook Page • Twitter – @SkiFernie
For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience
Resorts of the Canadian Rockies
[email protected]
Twitter – @PowderMatt
Powder Matt’s Blog
Powder Matt on Pinterest
Powder Matt on Google +
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- Published in Press Releases
For Immediate Release: November 13th, 2015
WARM UP THIS WINTER IN THE NEW VODKA TASTING ICE ROOM AT LIZARD CREEK LODGE
Fernie, BC – Lizard Creek Lodge- just got even better! In addition to the complete renovation and new restaurant & bar called Cirque Restaurant, Lizard Creek Lodge and Fernie Alpine Resort announce a new ICE Bar will be added to enhance an already incredible experience.
Come into the cold and experience an exhilarating line up of sub-zero vodka. We provide the Helly Hansen goose down parkas, all you’ll need to bring is your sense of adventure. At an ultra low temperature the elite Ice Room is a frozen vodka tasting room, with more than 20 vodkas from across the globe, this unique Lizard Creek Lodge experience is not to be missed.
Wrapped in our Helly Hansen, Ultra cold ready parkas, you’ll feel comfortable and cozy as our vodka expert explains how the intricacies of distillation and filtration affect the flavour profile of the finished product. Taste a Stoli Vodka and two more vodkas of your choice, and discover how the extreme environment enhances the flavour while minimizing the alcohol burn.
Official Website
Facebook Page
Twitter – @LizardCreek
About Lizard Creek Lodge & Resorts of the Canadian Rockies Inc.
Lizard Creek Lodge is a boutique ski in/ski out hotel property located at Fernie Alpine Resort in British Columbia. Fernie Alpine Resort is one of the Top 5 Ski Resorts in North America, and is home of up to 37 feet of legendary powder each winter, the “Griz” and more. Lizard Creek, www.lizardcreek.com, is part of the Resorts of the Canadian Rockies Inc. (RCR) family. Proudly Canadian, Resorts of the Canadian Rockies Inc. (RCR) is the largest private ski resort owner/operator in North America, owning six ski resorts across Canada, including Nakiska Ski Area in Alberta; Fernie Alpine Resort, Kicking Horse Mountain Resort and Kimberley Alpine Resort in British Columbia. RCR also owns and manages a number of hotels and golf courses, including Trickle Creek in Kimberley, and Wintergreen Golf and Country Club in Bragg Creek. RCR aims to provide each and every guest The Ultimate Experience.
For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience
Resorts of the Canadian Rockies
[email protected]
Twitter – @PowderMatt
Powder Matt’s Blog
Powder Matt on Pinterest
Powder Matt on Google +
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- Published in Press Releases
For Immediate Release: November 12th, 2015
DISCOUNT SKI CARDS FOR RESORTS OF THE CANADIAN ROCKIES ON SALE
ONE, TWO, FREE! THREE FREE DAYS OF SKIING!
Now that we have your attention – it’s easy as 1, 2, 3 to get FREE skiing at the biggest and best resorts in the Canadian Rockies this season! Ski what? Yes, that’s right! The biggest vertical, the deepest snow and the most runs in the Rockies! Experience Fernie Alpine Resort’s deep powder and vast terrain, Kicking Horse Mountain Resort’s famous Champagne Powder, Kimberley Alpine Resort’s glades (tree skiing) and abundance of sunny days and last but certainly not least, Nakiska Ski Area’s immaculately groomed runs and Monster Glade’s, tree skiing terrain.
Now, it’s simple just;
1) Buy the RCR Rockies discount card at a low cost.
2) Register your card online.
3) Enjoy more savings! Get 3 FREE ski days plus discounts of up to $30 on regular price lift tickets purchased all season long!
Purchase a discount card online or by calling 1-800-258-7669 – don’t forget to purchase yours before they go off sale on December 26th!
RCR Rockies Card
Get 3 FREE days and discounts at 4 great resorts for only $94.95.
WINTER EARLY BOOKING
Ensure your vacation is relaxing from, beginning to end. Start by booking with our knowledgeable agents and trust in them to find the best resort and hotel property for your winter experience. Call 1-800-258-7669 to book over the phone, chat online with an agent and view all package at www.skircr.com/vacations. Book before November 30th to save up to 35%!
About Resorts of the Canadian Rockies Inc.
Proudly Canadian, Resorts of the Canadian Rockies Inc. (RCR) is the largest private ski resort owner/operator in North America, owning six ski resorts across Canada, including Nakiska Ski Area in Alberta; Fernie Alpine Resort, Kicking Horse Mountain Resort and Kimberley Alpine Resort in British Columbia. RCR also owns and manages a number of hotels and golf courses, including Trickle Creek in Kimberley, and Wintergreen Golf and Country Club in Bragg Creek. RCR aims to provide each and every guest The Ultimate Experience.
For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected]
Twitter – @PowderMatt
Powder Matt’s Blog
Powder Matt on Pinterest
Powder Matt on Google +
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- Published in Press Releases
For Immediate Release: November 3rd, 2015
FERNIE ALPINE RESORT WHAT’S NEWSCAST FOR 2015/2016 WINTER SEASON
Fernie, BC – Each season at Fernie Alpine Resort we strive to make improvements and upgrades to our existing services to ensure you have the best vacation and recreational experience possible! Here’s what to look forward to for this season;
– Major Renovation at Lizard Creek Lodge – Fernie’s Ski in/Ski out Boutique hotel
Lizard Creek Lodge just got even better, undergoing a huge renovation to the Great Room where a new bar and lounge area for 110 guests will be added to the room with the already famous giant fireplace. There will also be a new Ice Bar named Cirque, where 19+ guests can taste vodka in sub zero temperatures like it’s really meant to be enjoyed!
Get more information and ongoing updated from the Lizard Creek Lodge website.
– NEW Ski App
This season you’ll be able to check the weather conditions, snow report, mountain status updates and more, from the NEW RCR Ski App! More info.
– Trees are for Glades movement
We’re keeping Trees for Glades this season! Not only are we not printing a brochure, we’re also having a tree planted for each email signed up on our new Trees are for Glades website. Enter a contest to win a ski vacation on the website too!
– Even easier to get to
Starting in November, Integra Air will fly a 16 passenger aircraft appropriately named “Spirit of the Kootenays” 8 times a week from YYC (Calgary International Airport) to YXC (Cranbrook International Airport).
– Resort Lifestyle Real Estate Subdivision
With the limited release of the first new mountain resort development at Fernie Alpine Resort called Snow Pines, selling out even before we created any sales or promotional material shows the strength of the Fernie brand in the market place.
Read more about What’s New this season on our website.
Official Website
Facebook Fan Page
Twitter – @SkiFernie
About Fernie Alpine Resort & Resorts of the Canadian Rockies Inc.
Fernie Alpine Resort is one of the Top 5 Ski Resorts in North America, and is home of up to 37 feet of legendary powder each winter, the “Griz” and more. Fernie Alpine Resort www.skifernie.com is part of the Resorts of the Canadian Rockies Inc. (RCR) family. Proudly Canadian, Resorts of the Canadian Rockies Inc. (RCR) is the largest private ski resort owner/operator in North America, owning six ski resorts across Canada, including Nakiska Ski Area in Alberta; Fernie Alpine Resort, Kicking Horse Mountain Resort and Kimberley Alpine Resort in British Columbia. RCR also owns and manages a number of hotels and golf courses, including Trickle Creek in Kimberley, and Wintergreen Golf and Country Club in Bragg Creek. RCR aims to provide each and every guest The Ultimate Experience.
For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected]
Twitter – @PowderMatt
Powder Matt’s Blog
Powder Matt on Pinterest
Powder Matt on Google +
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- Published in Press Releases
Imagine this; you wake up from your slumber early, really early. And you’re not getting back to sleep. What do you do? What do most of us do? Grab our smart phones. Now, when you grab your phone you’ll have the ability to get the most up to date information for snow conditions, weather reports, trail maps, resort info and more from one handy app for Fernie Alpine Resort, Kimberley Alpine Resort, Kicking Horse Mountain Resort and Nakiska Ski Area. Your next problem – it’s going to be a powder day!! Time to call in sick and head out to the mountains!
APP INFORMATION
Available on iTunes and the Google Play store the new app will be released in time for ski season and will be completely FREE! Information found on the app will include snow reports and trail maps, conditions, webcams and weather reports, event updates as well as handy resort info for Fernie Alpine Resort, Kimberley Alpine resort and Kicking Horse Mountain Resort in British Columbia as well as Nakiska Ski Area in Alberta. New features will be constantly added throughout the season, stay tuned for the official release and to download the brand new App!
FREE WIFI STATIONS
Access your APP from FREE TELUS wifi in our resort base areas and from certain hot spots on the mountain.
WINTER EARLY BOOKING
Ensure your vacation is relaxing from, beginning to end. Start by booking with our knowledgeable agents and trust in them to find the best resort and hotel property for your winter experience. Call 1-800-258-7669 to book over the phone, book or chat online with an agent at www.skircr.com/vacations. Book before November 30th to save up to 35%!
About Resorts of the Canadian Rockies Inc.
Proudly Canadian, Resorts of the Canadian Rockies Inc. (RCR) is the largest private ski resort owner/operator in North America, owning six ski resorts across Canada, including Nakiska Ski Area in Alberta; Fernie Alpine Resort, Kicking Horse Mountain Resort and Kimberley Alpine Resort in British Columbia. RCR also owns and manages a number of hotels and golf courses, including Trickle Creek in Kimberley, and Wintergreen Golf and Country Club in Bragg Creek. RCR aims to provide each and every guest The Ultimate Experience.
For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience
Resorts of the Canadian Rockies
(403) 209-3323
[email protected]
Twitter – @PowderMatt
Powder Matt’s Blog
Powder Matt on Pinterest
Powder Matt on Google +
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- Published in Press Releases
For Immediate Release: October 13th, 2015
TREES ARE FOR GLADES AT RESORTS OF THE CANADIAN ROCKIES
Resorts of the Canadian Rockies (RCR), Canada’s largest private ski resort operator, has committed to doing more to lessen their environmental footprint.
For this fall season leading up to winter, RCR, which includes Fernie Alpine Resort, Kicking Horse Mountain Resort and Kimberley Alpine Resort in British Columbia, will not be printing a brochure for the very first time. Instead of printing brochures to hand out at trade shows, the company will focus on re-directing people to their online brochure, while re-investing funds into planting trees with a non-profit organization, Trees for the Future. For every email sign-up, RCR has committed to planting one tree.
The campaign is called Trees are for Glades.
All information like trail maps, vacation packages and town information can be easily found through their websites. By asking for email signups, it helps to teach consumers to use more sustainable methods to gather information. The company is in hopes that it sheds light on the amount of unnecessary paper that is consumed on a daily basis.
Over 75,000 pieces of paper will be saved during this campaign, and RCR’s goal is to plant 10,000 trees.
Other environmental commitments: RCR has recently implemented an online waiver system for season passes, has worked to conserve water and energy and implemented recycling programs.
More Information on Trees are for Glades can be found here: www.treesareforglades.com.
Resorts of the Canadian Rockies Official Website
About Resorts of the Canadian Rockies Inc.
Proudly Canadian, Resorts of the Canadian Rockies Inc. (RCR) is the largest private ski resort owner/operator in North America, owning six ski resorts across Canada, including Nakiska Ski Area in Alberta; Fernie Alpine Resort, Kicking Horse Mountain Resort and Kimberley Alpine Resort in British Columbia. RCR also owns and manages a number of hotels and golf courses, including Trickle Creek in Kimberley, and Wintergreen Golf and Country Club in Bragg Creek. RCR aims to provide each and every guest The Ultimate Experience.
For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience
Resorts of the Canadian Rockies
(403) 209-3323
[email protected]
Twitter – @PowderMatt
Powder Matt’s Blog
Powder Matt on Pinterest
Powder Matt on Google +
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- Published in Press Releases
