YYC Mappy Hour Takes a Field Trip to Fernie
Mappy Hour is a popular gathering for adventurous individuals living in the city looking to get together with like minded individuals to share stories. Started in NYC, Mappy Hour has now expanded with chapters in Denver, Austin, L.A as well as Canada’s only chapter – Calgary! YYC’s April Mappy Hour is being moved to the mountains – book your spot online through the Mappy Hour website (special accommodation rates available) and join us at 5pm on April 8th for a talk by Jon Turk at Fernie Alpine Resort. Jon, a National Geographic Adventurer of the Year will be telling us tales from his award winning polar expedition and more!
To register for the event join the Mappy Hour community and register online!
Boarderstyle Event by Monster Energy Returns to Fernie Alpine Resort for Second Year
Fernie, BC – On March 17th & 18th, returning to Fernie Alpine Resort for season number two is the popular Monster Boardstyle event – a high energy race and party event hosted by Monster Energy.
The event Monster Energy introduced at the Shred Show in 2011. Pitting four snowboarders at a time in a head-to-head boardercross-style race integrated with big slopestyle terrain features. This combination of mandatory spins and flat-out speed is a crowd favorite! This season’s tour starts off at SilverStar Mountain Resort, followed by Fernie Alpine Resort and concluding at the finals in the Bethlehem of Boarderstyle, Whistler Blackcomb.
The snowboard-only event consists of Men’s and Women’s Open categories. Every stop of the Monster Energy Boarderstyle Tour is free to enter and open to all competent riding abilities. On top of cash prizing, the winners of the SilverStar and Fernie events will receive invites (including transportation and accommodation) to compete in the final event at Whistler Blackcomb. Register to compete in Fernie online and don’t forget about the afterparty, details to come shortly.
Book your room for the weekend at Lizard Creek Lodge or Fernie Slopeside Lodge or by calling 1-800-258-7669. View or book all our Hot Deals & Vacation packages online.
Official Website • Facebook Event Page
Facebook Page • Twitter • Instagram
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For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected] • Powder Matt’s Blog • Twitter, Facebook & Instagram – @PowderMatt
- Published in Press Releases
Ski Canada Awards Fernie, Golden & Kimberley in Annual Best of Skiing Issue
For Immediate Release: February 7th, 2017
Ski Canada Awards Fernie, Golden & Kimberley in Annual Best of Skiing Issue
Ski Canada Magazine’s annual Best of Skiing awards names Fernie, Kimberley and Kicking Horse for a variety of accolades including ‘Best Ski Towns’ and ‘Best in Truth in Advertising’ as just some of the many. This year’s Ski Canada Best of Skiing awards are extremely special for us, first from Heiko & Linda Socher’s mention for their dedication and commitment to our beloved Fernie, to Kimberley’s The Shed, a real cool place to eat and Boulder Hut Adventures receiving the Best Views in the Backcountry, finishing off with our special partnership with Helly Hansen – hitting the streets of Toronto with the Fernie Alpine Resort ski patrol to advertise skiing in the West.
Fernie, B.C • www.skifernie.com
- Best in the business – Heiko Socher for starting, owning and operation Fernie Snow Valley from 1972 to 1997
- Fernie named in ‘best ski towns’
- Best Guerrilla marketing – Helly Hansen & Fernie Ski Patrols tour on the streets of downtown Toronto
- Dedicated Alpine Touring trails – the new uptracking tour at Fernie Alpine Resort
Kimberley, B.C • www.skikimberley.com
- Best view in the Backcountry – Boulder Hut Adventures
- Best truth in advertising for Kimberley’s new restaurant – The Shed
- Best looking legs – the Iron Legs Pentathlon at Kimberley Alpine Resort, going into its 34th year
Kicking Horse Mountain Resort • www.skikickinghorse.com
- Best new shuttle – the Kicking Horse shuttle connects YYC (Calgary International Airport) and Kicking Horse Mountain Resort twice a week.
- Best Trivia – for the Goal Light Gondola YouTube series from Kicking Horse Mountain Resort
About Resorts of the Canadian Rockies Inc.
Proudly Canadian, Resorts of the Canadian Rockies Inc. (RCR) is the largest private ski resort owner/operator in North America, owning six ski resorts across Canada, including Nakiska Ski Area in Alberta; Fernie Alpine Resort, Kicking Horse Mountain Resort and Kimberley Alpine Resort in British Columbia. RCR also owns and manages a number of hotels and golf courses, including Trickle Creek in Kimberley, and Wintergreen Golf and Country Club in Bragg Creek. RCR aims to provide each and every guest The Ultimate Experience.
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For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected] • Powder Matt’s Blog • Twitter, Facebook & Instagram – @PowderMatt
- Published in Press Releases
The JEEP Junior Freeski tour presented by Rossignol & Smith (IFSA regional event stops) are coming to an RCR Resort Near You
For Immediate Release: January 26th, 2017
The JEEP Junior Freeski tour presented by Rossignol & Smith (IFSA regional event stops) are coming to an RCR Resort Near You
British Columbia, Canada – Cultivating the freeski trend, Kicking Horse Mountain Resort will hold the first IFSA Junior Freeski Series stop, on February 2nd – 5th, the tour will then continue to Fernie Alpine Resort on February 10th to 12th and wrapping up at Kimberley Alpine Resort on February 25th & 26th. Check out the best regional talents hunting for IFSA points! This event provides the opportunity for youth between the ages of 7 and 18 to develop and showcase their skiing skills in a fun and supportive environment.
The Jeep Junior Freeski Series presented by Rossignol & Smith Optics is the only one of its kind in Canada and part of Resort of the Canadian Rockies (RCR) ongoing commitment to providing active and healthy pursuits for youth. To align with the IFSA qualification standards, the event is open to skier’s ages 7 to 18 featuring 6 categories: 7-11/12-14/15-18 male and female. Visit the resort Facebook page event calendars for more information on each event;
Facebook event pages;
Kicking Horse Mountain Resort
Fernie Alpine Resort
Kimberley Alpine Resort
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For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected] • Powder Matt’s Blog • Twitter, Facebook & Instagram – @PowderMatt
- Published in Press Releases
Fernie Alpine Resort Announces 9th Annual Fernival, Promises Biggest Festival Yet
For Immediate Release: January 19th, 2017
Fernie Alpine Resort Announces 9th Annual Fernival, Promises Biggest Festival Yet
Fernie, BC – It’s the announcement you’ve been waiting for, to hear who will be featured on our closing weekend, this April 15th & 16th at the 9th annual Fernival Festival, the biggest free outdoor concert in the Canadian!
Kicking our Saturday off will be the Backroad Traveler Band! This Calgary based band is well known for putting on a high energy show in bars and at festivals including the Calgary Stampede. They’ll be bringing us the classic rock we all love to hear at Fernival, check them out rocking our plaza with covers by bands such as Tragically Hip, Tom Petty, ZZ Top, Creedence Clearwater Revival, Kid Rock, Bryan Adams, John Cougar, Rolling Stones and even more!
After the Backroad Traveler Band wraps up their set get ready for a DJ to keep the Fernie stoke going throughout the afternoon, Skratch Bastid! Over the past 15 years, Canada’s own Skratch Bastid has been spreading his skills and name around the world, one sweaty crowd at a time. Come check him out playing from our big stage in the plaza and get those bodies moving!
Wrapping our day up will be an epic performance by Wide Mouth Mason! Known for putting on exceptionally crowd-pleasing shows, these critically-acclaimed musicians will be playing hits from their 20-year career, during which they have toured the world and built fan-bases throughout North America, Europe and even China. Get ready to be blown away as Wide Mouth Mason’s live performances are not easily described or captured; they need to be experienced!
Don’t go home yet! NEW for this year’s Fernival festival is the addition of Sunday Funday, featuring another free Fernival concert by BC/DC in the afternoon at our big stage in the plaza. Give a rock and roll salute with this high energy, legendary live show that is sure to leave your ears ringing (in the best rock and roll way possible). Plus don’t miss the Slopesoaker competition, one of the best ski bum traditions enjoyed at ski resorts from all over and don’t forget to make a donation to the Emily Brydon Youth Foundation. Emily’s foundation is a key part of supporting the youth in our community!
BOOK YOUR ROOM
Book your room for the weekend at Lizard Creek Lodge or Fernie Slopeside Lodge or by calling 1-800-258-7669. View or book all our Hot Deals & Vacation packages online.
Official Website • Facebook Event Page
Facebook Page • Twitter • Instagram
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For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected] • Powder Matt’s Blog • Twitter, Facebook & Instagram – @PowderMatt
- Published in Press Releases
How often should you wax?
Your skis that is.
Kay, retail and rental manager here at Fernie Alpine Resort gives us some advice: It’s recommended you wax your skis every 5 or 6 times out. The reason being the base of your ski is very porous (similar to your skin) with lotion (wax) you’ll have a better running surface. This will allow for increased glide over all snow conditions, less leg fatigue and increased speed. The layer of water that is created by the friction between your skis and the snow will wick away from the base of your skis and not get absorbed into the base thus allowing for better glide (even when you’re skiing powder).
Remember the base of your skis is just like your skin, when it’s dry you take care of this by putting on lotion. Hot waxing is the lotion for your skis!
Our Professional tech’s at the ski resorts will be able to take care of this for all of our guests, find them in the Repair area located in the Rental Shop in the base area at Fernie Alpine Resort. Just print off a coupon from the Member Benefits website and redeem it at the resort.
Don’t forget – if you’re a season passholder use this member benefit to get a free tune up – ‘Buy 2 Get 1 Free – buy 3 full tune ups for the price of 2, includes edge base and side, stone grind, Ptex and hot wax’. Just show your season pass to take advantage of this benefit!
Find out more about why to wax your skis and what a tune up entails on our YouTube channel (plus find out what the fancy machine behind Harry is used for too).
Fernie Alpine Resort presents Lizard Skinner Ski Mountaineering Race
For Immediate Release: January 9th, 2017
Fernie Alpine Resort presents Lizard Skinner Ski Mountaineering Race
Fernie, BC – On Saturday, January 21st join in on a fun ski mountaineering race (open to all levels and ages). With two courses – recreational and intermediate anyone can have a good time while engaging in some friendly competition. Ski Mountaineering is a pastime among skiers gaining more and more popularity recently – ski across and up a variety of terrain with sections requiring you to skin uphill, special gear is recommended, feel free to give our Guest Services department a call for more information or advice on what to wear.
BOOK YOUR ROOM
Book your room for the weekend at Lizard Creek Lodge or Fernie Slopeside Lodge online or by calling 1-800-258-7669.
Official Website • Facebook Event Page
Facebook Page • Twitter • Instagram
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For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected]
Twitter – @PowderMatt • Powder Matt’s Blog • Powder Matt on Pinterest • Powder Matt on Google +
- Published in Press Releases
Fernie Alpine Resort presents Annual Kokanee Snowdreams Festival
For Immediate Release: January 9th, 2017
Fernie Alpine Resort presents Annual Kokanee Snowdreams Festival
Fernie, BC – Kokanee Snow Dreams is Fernie Alpine Resort’s annual celebration of all things snow, traditionally the Fernie Griz, the legend credited with bringing the epic snow to Fernie year after year, rewards our celebration with fresh snow. On January 21st, after tackling the slopes in the morning join us for an after hours party in the in the Legendary Griz Bar hosted by an exclusive Snowdreams DJ.
BOOK YOUR ROOM
Book your room for the weekend at Lizard Creek Lodge or Fernie Slopeside Lodge online or by calling 1-800-258-7669.
Official Website • Facebook Event Page
Facebook Page • Twitter • Instagram
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For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected]
Twitter – @PowderMatt • Powder Matt’s Blog • Powder Matt on Pinterest • Powder Matt on Google +
- Published in Press Releases
Fernival, Fernie’s Favourite Festival
Fernie (located in British Columbia, Canada) is getting more and more well known for a lot of exciting things, including (but certainly not limited to);
Averaging more than 30 feet of snow every single season (that Fernie factor pow),
and this was just the pre season!
Having an awesome (and totally gorgeous) ski town – once named Coolest Town in North America by Rolling Stone Magazine,
The Town of Fernie, BC
Having even more awesome locals to chat with at local bars during après ski and last but certainly not least throwing one epic year end FREE outdoor festival year after year (the biggest concert in the Rockies)!
Fernival 2016
The people of Fernie have an interesting affinity for the 80’s. This is not an uncommon sight to see (photo right), and one which begs the question, why do people in 80’s wear always pose in a lunge?
Whatever the reason for the 80’s lunge is, Fernival has catered to this ongoing love affair in many of our previous 8 festivals with acts including Trooper, Spirit of the West and Platinum Blonde!
This year, the 9th annual festival is getting a fun little shake up turning the one day event into two – starting with a classic rock cover band, The Backroad Traveler Band to get the fill of our favourite classics in, moving to Skratch Bastid, the nationally popular DJ to entertain us before the final act – Wide Mouth Mason! Do it all again the next day with the high energy AC/DC cover band aptly named BC/DC. Did we mention it’s all free?
FREE FERNIVAL FUN!
Fernival takes place in the plaza at Fernie Alpine Resort, surrounded by an alpine village offering a variety of hotel, condo and ski in/ski out accommodations to fit the smallest and largest of groups. Meaning after a day of this type of partying….
Shotski – a Fernie Tradition
you barely have to stumble more than a snowballs throw away to get to your home for the weekend. And if riding is all you’re after – Fernie is known for its heavy snowfall along with a mild climate, making it one of the best places to spring ski! With the balmy temps you can forgo wearing that ski jacket and head out in a bunnyhug (hoodie for those who might not know our western Canadian slang) or sometimes even a t-shirt at the end of the season here! Don’t forget to top it all off with the SlopeSoaker event on Sunday afternoon and watch brave/crazy participants attempt to cross our pond in wacky outfits for the ultimate ski bum event title.
So be one of these people this April!
And attend Fernival in Fernie, British Columbia, Canada!
Fernival is on April 15th & 16th, 2017.
Photos by: Burrrlapz, Henry Georgi, Cali Sammel and Robin Siggers
NEW Névé Spa Open in Lizard Creek Lodge at Fernie Alpine Resort
For Immediate Release: December 13th, 2016
NEW Névé Spa Open in Lizard Creek Lodge at Fernie Alpine Resort
Fernie, BC – Lizard Creek Lodge, Fernie Alpine Resort’s premiere ski in/ski out property has just opened the new Névé Spa, adding to the luxury experience. Névé, named for the new snow that falls upon a glacier through winter and rejuvenates it in preparation for another melt season, will feature mountainside spa treatments ranging from massage to a full range of esthetics services. The menu was designed in collaboration with and to highlight the all-natural, locally made, toxin-free products of Rocky Mountain Soap Company and LVX polish, a luxury 7 toxin-free nail lacquer that is cruelty free and vegan. All massages and spa services include use of our outdoor heated pool and hot tubs, with breathtaking mountain views, before and/or after your treatment.
We’re proud to support and provide locally made products.
For more information and to make a booking online visit the Névé website.
Book your vacation online or call 1-800-258-7669 to speak to a vacation specialist today!
Facebook Page • Twitter • Instagram
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For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected]
@PowderMatt on Twitter, Facebook & Instagram • Powder Matt’s Blog
- Published in Press Releases
