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Category: Press Releases

Fernie Press Releases

Fernie Alpine Resort Alpine Hiking is Open on Saturday

Wednesday, 20 June 2018 by Cali Burk

Fernie, BC – Fernie Alpine Resort is one of the best places for hiking and sightseeing, uniquely offering lift accessed hiking opens up the Alpine for just about everyone to hike, sight-see & enjoy.  Choose to venture out on your own and follow one of our maintained hiking paths, sign up for a guided hike and head out with a group or sign up for a specialty hike.  Get more information about our Hiking Trails or Guided Hikes on our website.

Specialty Hikes & Weekly Hiking Programs
July 8th – Fossils &  Geology
July 22nd – Mountain Wildflowers
August 5th – Birds & Wildlife
August 19th – Berries & Other Useful Plants
September 2nd – Forestry
——
Forage & Feast – Tuesdays
Kids Nature Hike & BBQ – Saturdays
Birding & Breakfast – Sundays
Get more information about Specialty Hikes or Weekly Programs on our website.

Nature Bob’s Interpretive Centre
Nature Bob has been guiding people around Fernie Alpine Resort for over a decade, he is a wealth of knowledge about the nature and history of the resort, we’ve compiled (most) of his expertise into the Nature Bob Interpretive Centre, located at the top of the Elk Chair.  Fun and informative for the whole family, the Interpretive Centre features displays with information about Fernie Alpine Resort’s native flora, wildlife and fossils.
Get more information on our website.

Mini Griz Rangers Kids Camp
Kids love to be outdoors, the Mini Rangers kids camp gives children lots of fresh air and natural sunlight!  Our Mini Griz Ranger leaders keep children active and engaged through games, scavenger hunts and digging for treasure.  Half day or full day programs are available for kids ages 3 – 5.
More information on Mini Griz Rangers & other Kids Camp Programs

Fernie Alpine Resort • Facebook • Twitter • Instagram

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For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected]
Twitter, Facebook & Instagram – @PowderMatt
Powder Matt’s Blog

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Fernie Alpine Resort Opens for Summer on Saturday, June 23rd!

Tuesday, 12 June 2018 by Cali Burk

Fernie, BC – Fernie Alpine Resort is getting ready to open for the summer season on June 23rd and there is no shortage of fun outdoor activities for all ages!  Here are some summer highlights to look forward to;

Events 
Pop Up Mountain Market in the Plaza – June 24th
NEW North Face Trail Running Series – Thursdays
SCOTT Weekly Mountain Bike Race Series – Thursdays
Canada Cup/B.C. Cup Downhill – July 21 & 22
Griz Kidz Summer Carnival – July 29
Scenic Dinner at Lost Boys Cafe – September 15
Get more information on our Event Calendar.

Activities
Mountain Biking
Nature Bob Interpretive Centre
Aerial Park
Alpine Hiking

Weekly Programs
Forage & Feast – Tuesdays
Kids Nature Hike & BBQ – Saturdays
Birding & Breakfast – Sundays
Yoga at Lizard Creek Lodge – Saturdays
Peak to Park to Pint Bike Tour – Fridays & Saturdays
More information on Weekly Programs

Kids Camps
Kids Outdoor Adventure Camp
Howl at the Moon – Lost Boys Cafe Campout
Kids Bike Camps
Mini Griz Rangers
More information on Kids Camp Programs

Fernie Alpine Resort • Facebook • Twitter • Instagram

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For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected]
Twitter, Facebook & Instagram – @PowderMatt
Powder Matt’s Blog

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Resorts of the Canadian Rockies—Fernie, Kicking Horse, Kimberley, Nakiska, Mont Sainte Anne and Stoneham—Join the Epic Pass

Monday, 05 March 2018 by Cali Burk

FOR IMMEDIATE RELEASE

Matt Mosteller, (403) 209-3323, [email protected]

 Resorts of the Canadian Rockies—Fernie, Kicking Horse, Kimberley, Nakiska, Mont Sainte Anne and Stoneham—Join the Epic Pass

  • The iconic Resorts of the Canadian Rockies—Fernie Alpine Resort, Kicking Horse Mountain Resort and Kimberley Alpine Resort in British Columbia, Nakiska in Alberta, and Mont Sainte Anne and Stoneham in Quebec—join the Epic Pass beginning with the 2018-19 winter season in a long-term alliance.
  • Epic and Epic 7-Day pass holders will receive seven days and Epic 4-Day pass holders will receive four days of skiing or snowboarding with no blackout dates at the Resorts of the Canadian Rockies, and 50 percent off lift tickets after the seven days have been redeemed.
  • Epic Pass holders can go direct to the lift with their pass at Resorts of the Canadian Rockies and bypass the ticket window.
  • RCR season pass holders, including RCR Rockies Pass, Fernie Season Pass, Kicking Horse Season Pass, Kimberley Season Pass, Mont Saint Anne and Stoneham Season Pass holders will receive 50 percent off lift tickets at all Vail Resorts owned mountain resorts.

BROOMFIELD, Colo.—Vail Resorts, Inc. (NYSE: MTN) and the Resorts of the Canadian Rockies (RCR) jointly announced today that the RCR’s six ski resorts across Canada—Fernie Alpine Resort, Kicking Horse Mountain Resort and Kimberley Alpine Resort in British Columbia, Nakiska in Alberta, and Mont Sainte Anne and Stoneham in Quebec—will join the industry-leading Epic Pass in a long-term alliance beginning with 2018-19 winter season, bringing the total to 61 mountain resorts around the world for skiers and snowboarders.

“We’re thrilled to welcome the Resorts of the Canadian Rockies on the Epic Pass for the 2018-19 winter season, offering skiers and snowboarders world-class mountain resorts in eight countries. The family of ski resorts that make up RCR are some of the most sought after winter playgrounds for skiers and snowboarders around the world,” said Kirsten Lynch, chief marketing officer of Vail Resorts. “We offer the most variety in skiing and snowboarding for the best value on any season pass in the global mountain resort industry.”

“Resorts of the Canadian Rockies is delighted to join the Epic Pass, and along with Whistler Blackcomb, offer the best of Canadian skiing and snowboarding,” said Tom Rosner, vice president of marketing and sales of RCR. “We are pleased to partner with Vail Resorts, the industry leader, as the Epic Pass features the best resorts at the top ski destinations around the world. We look forward to start welcoming Epic Pass holders to all of our resorts next season.”

RCR JOINS EPIC PASS

Perhaps best known among the RCR family of are Kicking Horse and Fernie, located in the southeast corner of British Columbia on the legendary “Powder Highway”. Both Kicking Horse and Fernie are consistently ranked among the top 10 Canadian resorts as ultimate playgrounds that cater to powder hounds with their abundant annual snowfall and big mountain skiing. Kicking Horse, also known as “The Champagne Powder Capital of Canada” is situated just outside the charming historic logging town of Golden and boasts a diverse mix of expert and extreme terrain and one of the longest vertical drops—4,133 feet—in North America. Home to the World Freeride Tour, the ski resort is known for its four large alpine bowls, 85 long steep chutes and short lift lines. Fernie features over 2,500 acres of skiable terrain and 3,550 vertical feet, including 142 trails, five alpine bowls. Have a reputation for the best powder in the Rockies, Fernie is a true winter playground for skiers and riders of all levels.

Following are the benefits for Epic, Epic 7-Day and Epic 4-Day pass holders, as well as RCR season pass holders – RCR Rockies Pass, Fernie Season Pass, Kicking Horse Season Pass, Kimberley Season Pass, Mont Saint Anne and Stoneham Season Pass.

  • Epic Pass™: Epic Pass holders will receive a total of seven days of skiing or snowboarding with no blackout dates at RCR. Once the seven days have been used, pass holders can get 50 percent off additional lift tickets at RCR. Pass holders get the added benefit of going direct to the lift with their pass and avoid the ticket window. The Epic Pass offers full access to Vail, Beaver Creek, Breckenridge, Keystone and Arapahoe Basin in Colorado; Park City in Utah; Heavenly, Northstar and Kirkwood at Lake Tahoe; Stowe Mountain Resort in Vermont; Afton Alps in Minnesota; Mt. Brighton in Michigan; Wilmot Mountain in Wisconsin; Whistler Blackcomb in Canada; and Perisher in Australia, with no blackout dates. The Epic Pass also provides limited access to Telluride in Colorado; Les 3 Vallées, Paradiski and Tignes-Val D’Isere in France; 4 Vallées in Switzerland; Arlberg in Austria and Skirama Dolomiti in Italy; and Hakuba Valley in Japan.
  • Epic 7-Day Pass: Epic 7-Day Pass holders will receive up to seven days of skiing or snowboarding at RCR with no blackout dates as part of their seven total days on the pass. After the seven days, regardless of the resort at which they were redeemed, pass holders can get 50 percent off additional lift tickets at RCR. Pass holders get the added benefit of going direct to the lift with their pass and avoid the ticket window. The Epic 7-Day Pass features a total of seven days with no blackout dates at Whistler Blackcomb, Vail, Beaver Creek, Breckenridge, Keystone, Telluride, Park City, Heavenly, Northstar, Kirkwood, Stowe and Arapahoe Basin, plus seven additional free days at Afton Alps, Mt. Brighton or Wilmot Mountain.
  • Epic 4-Day Pass: Epic 4-Day Pass holders will receive up to four days of skiing or snowboarding at RCR with no blackout dates as part of their four total days on the pass. After the four days, regardless of the resort at which they were redeemed, pass holders can get 50 percent off additional lift tickets at RCR. Pass holders get the added benefit of going direct to the lift with their pass and avoid the ticket window. The Epic 4-Day pass features a total of four days with no blackout dates at Whistler Blackcomb, Vail, Beaver Creek, Breckenridge, Keystone, Telluride, Park City, Heavenly, Northstar, Kirkwood, Stowe and Arapahoe Basin, plus four additional free days at Afton Alps, Mt. Brighton or Wilmot Mountain.
  • RCR Season Pass Holders: RCR Rockies Pass, Fernie Season Pass, Kicking Horse Season Pass, Kimberley Season Pass, Mont Saint Anne and Stoneham Season Pass holders will receive 50 percent off lift tickets at all Vail Resorts owned mountain resorts.

Details about all of Vail Resorts’ 2018-19 season passes can be found at www.epicpass.com when they go on sale March 6, 2018.

About RCR
Proudly Canadian, Resorts of the Canadian Rockies Inc. (RCR) is the largest private ski resort owner/operator in North America, owning six ski resorts across Canada including: Nakiska Ski Area in Alberta; Fernie Alpine Resort, Kimberley Alpine Resort and Kicking Horse Mountain Resort in British Columbia and Mont-Sainte Anne and Stoneham in Quebec. In addition to the company’s ski resorts; RCR also owns and operates a number of accommodation properties, golf courses and a central reservation agency. The consumer website is www.skircr.com.

About Vail Resorts, Inc.
Vail Resorts, Inc., through its subsidiaries, is the leading global mountain resort operator. Vail Resorts’ subsidiaries operate 11 world-class mountain resorts and three urban ski areas, including Vail, Beaver Creek, Breckenridge and Keystone in Colorado; Park City in Utah; Heavenly, Northstar and Kirkwood in the Lake Tahoe area of California and Nevada; Whistler Blackcomb in British Columbia, Canada; Perisher in Australia; Stowe in Vermont; Wilmot Mountain in Wisconsin; Afton Alps in Minnesota and Mt. Brighton in Michigan. Vail Resorts owns and/or manages a collection of casually elegant hotels under the RockResorts brand, as well as the Grand Teton Lodge Company in Jackson Hole, Wyo. Vail Resorts Development Company is the real estate planning and development subsidiary of Vail Resorts, Inc. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). The Vail Resorts company website is www.vailresorts.com and consumer website is www.snow.com.

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Ski Season Kicks Off This Saturday, December 2nd at Fernie Alpine Resort

Tuesday, 28 November 2017 by Cali Burk

November 28th, 2017 – Fernie, BC – Fernie excited to kick off the season with first chair tradition this Saturday, December 2nd!

We are so proud of the passion for skiing and riding our community has! A great example of this incredible stoke is Greg Barrow- having snagged first chair for 17 years – now this is some feat. It has involved sleeping in his tent, with a cold weather certified sleeping bag at the base of the Elk Chair to hold this honour year after year. He is not alone as the masses have lined up to vie for this coveted seat.

A big shout out to Greg and all of you who share his passion for skiing and riding. We look forward to sharing the smiles and the tradition of skiing and riding with all of you!

Services available opening weekend;
Guest Services & Tickets – 8am to 5pm
Winter Sports School – Beginner Group Lessons & Early Season Private Lessons will be available
Childcare – Open from 9am to 4pm
Sports Alpine Retail Shop – 8:30am to 4:30pm
Rental & Repair Shop – 8:30am to 4:30pm
Daylodge – 8:30am to 4pm
Griz Bar – 11am to 6pm
Slopeside Coffee Shop – Serving coffees & bakery items – 8am to 4:30pm
Cirque Restaurant, Lizard Creek Lodge – Friday for dinner (5-9pm), Saturday 8am to 3pm (closed early for a private function) & Sunday 8am to 10pm
Mountain Pantry Grocery & Liquor Store – 8am to 9pm

For lifts & terrain open (will be determined over the next few days) please visit our Snow Report or RCR App for the most up to date information.

BOOK YOUR SKI VACATION NOW & SAVE
Book your vacation before November 30th for savings of up to 42%.  Call 1-800-258-7669 or book online.

UPDATED RCR APP – New GPS Tracker
Not only is the RCR App your best source for the most up to date information including run/lift status, mountain cams and snow reports, it’s now your ski tracking app too!  Through our new GPS tracking feature, you can measure your speed, distance skied and altitude during your runs.  Simply open the app and use the GPS button to bring you to the tracking screen.

RCR ROCKIES CARD & GIFT CARDS – THE PERFECT HOLIDAY GIFT
Get 3 FREE days (plus daily discounts) for the price of one lift ticket with the RCR Rockies card, Gift Cards can also be bought for $25, $50 or $100 – purchase one or both for that special skier in your life through the RCR Online Store.

Photo from November 2017
Fernie Alpine Resort • Facebook • Twitter • Instagram

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For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected]
Twitter & Instagram – @PowderMatt
Powder Matt’s Blog

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Huge Early Season Snowfall Means Early Opening for Fernie Alpine Resort

Tuesday, 21 November 2017 by Cali Burk

For Immediate Release: November 21st, 2017

Huge Early Season Snowfall Means Early Opening for Fernie Alpine Resort
With over 7 feet of snow YTD already

Fernie, BC – Near record early season snowfall kicks off skiing and riding season in a big way! Fernie, located along the famed Powder Highway is reaping the benefits of Mother Nature- with this season now verified as a La Nina winter and actual snowfall proving out the forecast for a snowy, long winter – we are stoked here in Fernie, B.C (to say the least).

Visit Fernie Alpine Resort this Saturday & Sunday, November 25th & 26th to get an exclusive preview weekend of the season to come!  All resort service & ticket information can be found on our Events Calendar, check the Snow Report & RCR App for the most up to date snow conditions and weekend lift information.

BOOK YOUR SKI VACATION NOW & SAVE
Book your vacation before November 30th for savings of up to 42%.  Call 1-800-258-7669 or book online.

UPDATED RCR APP – New GPS Tracker
Not only is the RCR App your best source for the most up to date information including run/lift status, mountain cams and snow reports, it’s now your ski tracking app too!  Through our new GPS tracking feature, you can find out your speed, distance skied and altitude during your runs.  Simply open the app and use the GPS button to bring you to the tracking screen.

RCR ROCKIES CARD & GIFT CARDS – THE PERFECT HOLIDAY GIFT
Get 3 FREE days (plus daily discounts) for the price of one lift ticket with the RCR Rockies card, Gift Cards can also be bought for $25, $50 or $100 – purchase one or both for that special skier in your life through the RCR Online Store.

Fernie Alpine Resort Official Website
Photo taken November 17 by Nick Nault

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For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected]

 

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NEW GPS Tracker through the RCR App

Monday, 20 November 2017 by Cali Burk

Not only is the RCR App your best source for the most up to date information including run/lift status, mountain cams and snow reports, it’s now your ski tracking app too!  Through our new GPS tracking feature, you can measure your speed, distance skied and altitude during your runs.  Simply open the app and use the GPS button to bring you to the tracking screen.  The RCR App is available on iTunes and the Google Play store for FREE!

Get more RCR App information and download link from our website.

BOOK YOUR SKI VACATION NOW & SAVE
Book your vacation before November 30th for savings of up to 42%.  Call 1-800-258-7669 or book online.

RCR ROCKIES CARD & GIFT CARDS – THE PERFECT HOLIDAY GIFT
Get 3 FREE days (plus daily discounts) for the price of one lift ticket with the RCR Rockies card, Gift Cards can also be bought for $25, $50 or $100 – purchase one or both for that special skier in your life through the RCR Online Store.
RCR Rockies Card
Gift Card

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For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected]
Twitter & Instagram – @PowderMatt
Powder Matt’s Blog

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First Day of Fall Means First Signs of Snow in the Mountains

Friday, 22 September 2017 by Cali Burk

For Immediate Release: September 22nd, 2017


First Day of Fall Mean First Signs of Snow in the Mountains

As we enjoy the first day of fall and the changing of the leaves on the trees, our ski resorts already have the snow fall(ing) and blanketing the mountains in a dusting of that glorious white stuff skiers and snowboarders eagerly anticipate each season!  Here’s a roundup of some of our first snow images from each resort!

Visit Facebook for opening dates already released or announcements coming soon– Fernie Alpine Resort • Kicking Horse Mountain Resort • Kimberley Alpine Resort • Nakiska Ski Area.

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For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected]
Twitter & Instagram – @PowderMatt
Powder Matt’s Blog

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Burrrlapz to Release Three Webisodes to Kick Off Ski Season

Tuesday, 19 September 2017 by Cali Burk

For Immediate Release: September 19, 2017

Burrrlapz to Release Three Webisodes to Kick Off Ski Season

Fernie, BC – The Burrrlapz film group whose home town is Fernie, B.C are stoked to be launching a three 10-minute webisode ski film series on their Vimeo channel made from footage shot at Fernie Alpine Resort.  As part of this exciting launch they’ll be hosting a screening, featuring all films rolled into one feature at the Vogue Theatre in downtown Fernie in November. This is the only opportunity to see all webisodes presented as one film, called ‘Vibes & Stuff’.

Check out the trailer for Vibes & Stuff on the Burrrlapz Vimeo Page and follow them on Facebook for updates on their upcoming screening in Downtown Fernie.

Fernie Alpine Resort • Facebook • Twitter • Instagram

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For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected]
Twitter & Instagram – @PowderMatt
Powder Matt’s Blog

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Summer Bonus Weekend Cancelled

Thursday, 14 September 2017 by Cali Burk

Due to the ongoing wildfires in the surrounding region, Fernie Alpine Resort has decided to cancel the September 16th & 17th Bonus Weekend. This includes all on-mountain activities including lift access and hiking and biking trails.

All Fernie Alpine Resort accommodations and the Town of Fernie remain fully open with all services and amenities open for business. This includes the Fernie Chautauqua Heritage Festical & Fall Fair scheduled for September 14th-17th, for more details please visit http://tourismfernie.com/events/chautauqua-fall-fair. Further information on activities and events available in Fernie can be found at www.tourismfernie.com.

We apologize for the inconvenience and look forward to seeing you on the slopes in early December when we open for winter operations.
Fernie Alpine Resort • Facebook • Twitter • Instagram

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For more information, please contact:
Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected]
Twitter & Instagram – @PowderMatt
Powder Matt’s Blog

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Fernie Alpine Resort to open on June 24th with Extended Summer Hours

Thursday, 08 June 2017 by Cali Burk

For Immediate Release: June 8th, 2017 

Fernie Alpine Resort to open on June 24th with Extended Summer Hours

Fernie, BC – Summer is here, it’s time to get outdoors and enjoy mountains of fun (and sun).  Especially exciting this year is the extended summer hours (stay tuned for more information).

New highlights for the summer;

– NEW Weekly Activities
Working with Lizard Creek Lodge, there’s a whole new weekly activity list to enjoy a Fernie Alpine Resort activity and follow it up with a meal at Cirque Restaurant in Lizard Creek Lodge, activities include Forage & Feast Tuesdays, Yoga on Saturdays, Kids Natures Hike & BBQ on Saturdays and Birding and Breakfast on Sundays.
– NEW Specialty Hikes
Adding a theme to each hike, sign up for the one that interests you and your family the most!  Specialty hikes start on July 2nd, see our website or Facebook events page for the themes and other dates.
– NEW Peak to Park to Pint
Join us for a fun day of biking!  Starting on the mountain at Fernie Alpine Resort, cruising downhill to Mt Fernie Provincial Park and then pedaling through town to enjoy hard-earned East Kootenay brewed beer samples.  Includes guiding, lift ticket, and post ride sampler drinks.  Guests then have the option to take our complimentary shuttle back to the resort.  Minimum 2 participants.

– Lift Accessed Mountain Top Camping – First in North America
An epic camping experience in British Columbia, the first of its kind in North America, awaits you! Sleep among the stars and wake up to spectacular alpine views near the top of the Timber Chair and Fernie’s famous mountaintop restaurant, the Lost Boys Café.

Ongoing popular programs and events include;

– There’s a variety of mountain bike programs & camps for adults to check out, such as the Ladies downhill weekend, Weekday Trail Warrior Camps and Twilight Sessions.
– Plus don’t forget to keep those kids busy and outdoors during the summer!  Fernie offers Kids Summer Camps – Dirt Devils Multi-Week Youth Bike Camps, Kids Freeride Bike Camps, Kids Outdoor Adventure Camps and the Kids Howl at the Moon Sleepover Camp @ Lost Boys Café.

Get information about all the programs and things to do at Fernie Alpine Resort online.

Official Website
Book your vacation online or call 1-800-258-7669 to speak to a vacation specialist today!
Facebook Page • Twitter • Instagram

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For more information, please contact:

Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
[email protected] • Powder Matt’s Blog  •  Twitter, Facebook & Instagram – @PowderMatt

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