Articles about Fernie and Fernie Alpine Resort
Fernie Alpine Resort – Summer NEWS
Even though the mountains are still a blanket of whiteness, biking, hiking, and summer fun are on our minds.
We are stoked to announce that our lifts (yes, that’s plural!) will be spinning this summer for lift-accessed biking, hiking, and sightseeing. Opening Day is set for Saturday, June 22, only a few short months away! The Elk Chair will operate daily (open late on Thursdays) and offer downhill bike trails for novices through experts, as well as a wide variety of hiking trails and Nature Bob’s Interpretive Centre. NEW this summer – the Elk Grove Forest Playground! This new playground is an adventure-filled ground-level playground located at the top of the Elk Chair. It promises to be a unique, fun-filled experience for kids and families. More exciting news – the Timber Chair will be open for biking, hiking & sightseeing this summer – Saturdays (starting July 13th), along with Holiday Weekend Sundays (Aug. 4 & Sept. 1). The Timber Chair accesses awesome advanced / expert technical downhill terrain (2150 vertical feet!), as well as spectacular alpine hiking and sightseeing. Lost Boys Café (located at the top of the Timber Chair) will be the place to be on Saturday afternoons this summer, enjoying a cold drink and grooving to the tunes at our Music On The Mountain events. Bike races return with the Fernie BC Cup / Canada Cup DH Race (Dunbar Summer Series) on July 6 & 7 and our popular weekly SCOTT Race Series (presented by Dakine). This year, Youth, Adults and Masters will race on Thursday Nights, with the Kids racing on Wednesdays, alongside an exciting new category, ‘Intro to Racing’. If you’re new to the world of racing, our Downhill Development Series offers a welcoming and laid-back environment suitable for all ages, ensuring a fun-filled introduction to the thrill of racing. Our Summer Mountain Adventure School will be offering all the favourites – Kids Mountain Adventure Camps, Kids Freeride Bike Camps, Adult DH Clinics, and Specialty Guided Hikes are all back on the summer schedule for 2024. Stay tuned to our website and our social media for details on all of our programs, events, and early bird season pass sale information! |
- Published in Blog, Fernie, Press Releases, Summer
I’ve moved 5,000 miles to a Canadian resort with my instructor boyfriend – and I can’t ski
I said no to this trip; sat at home in England, thinking about the risk, it seemed as though it would be greater than the reward.
Why would a nearly-thirty-year-old – who has never skied and has a layering system for mild UK spring conditions – want to relocate 5,000 miles overseas to minus 20 temperatures in Canada?
I moved to Fernie after months of persuasive tactics from my boyfriend who is working as a ski instructor for the season.
My partner – who is irritatingly great at everything he puts his mind to – has skied most years since he was a teenager while I have only ever made a snowman.
So, with the comfort of my expertise in mind, we both left our long term jobs and jumped in right at the deep end.
Myself, facing icy conditions and double ejections while my boyfriend ponders for hours – sometimes days – over which touring bindings he wants to buy next.
All of the above are equally as painful as another to experience as a novice. And, so is putting on your new ski boots for the first time.
With my discounted helmet, skis and goggles in tow, I headed out for my first lesson on opening weekend at Fernie Alpine Resort, slowly tackling the beginners slope, The Mighty Moose, on my bottom.
What a humbling experience, I thought. It’s not often in life, especially at 29 years old, you’re just as good, if not more wobbly, than a one-year-old at something.
It really hit home then how much there is to learn and it can’t all be learned overnight, despite wanting to, which is hard for someone who identifies often as a ‘Know It All’.
Now, six weeks on and bruises aside, the experience of learning to ski at a Resorts of the Canadian Rockies’ hill is more fun than I could have imagined.
Progressing onto blue slopes, slowly but surely, and sharing my highs and lows with the lift ops staff who have watched me move on from a button lift has been so encouraging.
There is a very friendly cheerleader atmosphere on the hill, which I rarely experience elsewhere, with staff, skiers and boarders alike wanting the best for each other.
I overheard one skier say the other day he had the “best time of his life” after the 40cm dump on January 6.
It begs the question: who wouldn’t want to be around people living their best lives?
It’s clear the audacity I had travelling to Canada and thinking it was all going to be easy is rather funny.
My advice to anyone who hasn’t skied would be to put your ego and frustrations aside and keep getting up, despite the conditions.
Though, to some onlookers, putting my frustrations aside might have looked like throwing my poles in the air and laying on the ground. A talent I do exclusively share with one year olds.
If toddlers and people in their later lives can ski, then so can I, and so can you. It’s never too late to try.
Two things are for certain, though; legend – or the ‘lifty’s’ have it – that snow is always on its way, even if it’s not.
And, taking lessons from a loved one – despite being together for a decade – is never, ever advised.
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Information about the Fernie Winter Sports School.
That Thing About Fernie
What makes Fernie amazing is different than what most cities care to boast about.
I moved here (basically) sight unseen. Having visited here once before (and when I had pneumonia), I didn’t have much to go off of. Yet, I was drawn to Fernie in a way that is difficult to describe. I’ve lived all over the world, but something about Fernie feels just right.
I love how the town’s energy and community follow the seasons. The anticipation of winter and spring skiing, the dog days of summer, and the cooling and calming sense of Fall. There’s always an adventure to be had—or not. Unlike other mountain towns, I enjoy that Fernie doesn’t have a pretentious vibe that’s out to shame anyone who’s not pursuing a FKT (fastest-known time). If you want to get after it, there are folks for that. If you don’t, there are folks for that, too! Fernie even has its own “Leisure Athletes” club. Pretty darn special, if you ask me.
The first time my parents visited, my Dad took a photo of the Lizard Range and shared it on social media. Instantly, his friends worldwide commented, “Wow!” and “Your daughter is so lucky to live there!”
They’re not wrong. We are all lucky to live here. But is it luck? What makes Fernie special is that it’s an intentional place you want to spend your time. What Fernie lacks in major shopping or stuffy social events makes this place incredible. You don’t come here for the Aspen glamour or the Whistler glitz. Traveling here isn’t exceptionally easy, and it’s not frustratingly difficult. It’s just right, nestled in the mountains and hidden from all too many.
As the famous Jerry Garcia once said, “We would all like to be able to live an uncluttered life, a simple life, a good life.”
Not only because I’m a huge Dead Head, but I think Jerry was onto something. When I have visitors, the realization that Fernie’s life is what Jerry was thinking of hits my brain like the glint of brilliant snow crystals on a splitting blue powder day. When you go on vacation, the complicated plans most destinations require melt away here. It’s as simple as getting up in the morning, grabbing a bagel from Big Bang, and heading to the ski hill. You’re in line for the chairlift, and it’s smiles. It’s friendly. It’s passionate skiers and snowboarders lined up to have a good ol’ time. There’s a ‘frothing’ that emanates excitement, but it’s an encouraging and happy energy.
I like that living in this town means it’s small enough that you recognize people but big enough that you don’t know everyone. The most contentious argument you might engage with is “Old Side” or “New Side” (the two sides to Fernie Alpine Resort), but regardless of which you prefer, the skiing will be fabulous, and the views are endless.
One of my favorite memories from skiing Fernie is following a couple of long-time locals down through Red Tree and into some snakey tree run when my friend yelled back, “It’s like Star Wars! You have to make the ‘pew-pew’ noises as you ski through!” Skiing is about having fun, and I loved that that moment was pure, unadulterated fun.
On the adulterated fun side of things, this town loves to have a great time. For me, Griz Bar is one of those special places where walking in feels like a warm hug. You love to have that feeling of being enveloped in deep winter, and Griz Bar, in peak winter, is one of the best places on earth. Worries melt away, and there are loud cheers, hockey on the TV, and new friends being made between tables exchanging shot-skis. Staring up at the wall of fame photos, you are transported to an effortless time of good vibes and a pure love of sliding on snow. I probably shouldn’t write this, but honestly, it’s one of the best bars in the world.
The character of this town is dynamic and should be celebrated. Whatever you seek, you shall find in Fernie.
Shattering the Ice Ceiling: Inspiring Inclusion in Fernie’s Snowsports Community
In the heart of Fernie’s snow-covered peaks lies a hidden power, one that defies stereotypes and redefines leadership in the snowsports industry. It’s not just about shreddin’ the slopes; it’s about the women who lead the charge, carving their path through deep powder and prejudice alike.
The Fernie Stoke
Fernie is globally recognized as a destination for snow enthusiasts; its steep terrain, consistent deep powder, and vibrant community vibes are renowned. But there’s a lesser-known source of stoke – the Fernie women who elevate snowsports to new heights. From mastering some of the most challenging terrain in the Rockies to shaping the future of snowsports instruction, these women of Fernie are rewriting the script of snowsports.
Winter Sports School
Fernie’s slopes echo with the cheers of female triumph. Here, women are pioneers, challenging stereotypes and inspiring the next generation of snowsport enthusiasts. With four of Fernie’s Level 4 CSIA instructors among the mere 20 active women holding this prestigious certification in Canada, and one of them standing as the youngest level 4 CSIA certified skier in Canada, it’s evident that Fernie stands as a beacon of women’s empowerment in the snowsports industry.
At the helm of this movement is Wendy, a force to be reckoned with in Fernie’s Winter Sports School. With nearly five decades of experience in the ski industry, Wendy’s leadership transcends gender biases, focusing instead on fostering inclusivity and excellence. By empowering her team to be their authentic selves, she cultivates a culture where everyone thrives, regardless of gender.
“When you have strong female leadership, it allows people to be their best. And it has to be about our people.”
– Wendy Reade, Director of Winter Sports School
Embrace Change, Embrace Inclusion
Great organizations like Resorts of the Canadian Rockies know that diversity is its greatest strength. By championing inclusivity and challenging traditional norms, we can shape a future where everyone has a place at the table.
Be a part of the journey towards gender equality in snowsports. Whether you’re a seasoned pro or hitting the slopes for the first time, your presence makes a difference. As you ride the chairlift together, it becomes very apparent that it’s not just sharing a passion for winter sports—we’re shaping the future of female leadership. Let’s continue to amplify diverse voices and challenge traditional norms, shaping a future where everyone has the opportunity to soar. Together, we can shatter the ice ceiling and create a more inclusive snowsports community not just here at Fernie, but throughout this beautiful country.
Fernie Stoke isn’t just a feeling; it’s a movement. So, let’s strap in, push off, and carve our path towards a future where everyone has the opportunity to thrive.
#FernieStoke Ski Shuttle
For all information on the Fernie Ski Shuttle, please visit the following website.
#FernieStoke Local Ski Shuttle
Summer of ’22
Tomorrow is the day, we open for summer 2022!
Enjoy lift-accessed mountain biking, hiking & sightseeing all summer long!
The Elk Chair will be open daily from 10:30 am to 4:30 pm (with extended hours from 10:30 am to 7:00 pm on Thursdays).
Our summer operations run from June 25th to September 5th
Ben’s Big Rig is back for 2022 as a green run to access Deer Trail or to ride all the way down to Bear load with access to Lower Duff Dynasty. Ben’s Big Rig received dirt and machine work to build up berms and remove brake bumps. This work is still being finished off so may not be ready for opening day, but will be soon after.
Skiing Through New Eyes
I usually avoid weekends at the ski resort. Being a Fernie local, I can pick my days, and I prefer the less crowded days for obvious reasons. But this year, I found a new appreciation for the busy days and found myself marvelled by the action of packed lift lines and busy runs.
My dad, Andrew Brown, worked at Fernie Alpine Resort for over 25 years, so growing up, we skied together a lot, along with my Mom, Christa, and brother, Sam. Now, our days together on skis are few and far between. We try to get one day on the slopes together, and this year that day was when I started seeing the busy days with new eyes.
When my dad and I go skiing, our goal is always to ride each lift, mostly so he can check out all the bull wheels, sheaves and grips, but it is a good way to spend the day skiing. As we rode the Mighty Moose (yes, we even rode the Moose), I payed attention to all the kids surrounding us, having their best day. I also noticed the adults and couples teaching each other how to ski; maybe not having the best day ever, but they were out there utilizing the lifts and growing from their efforts.
I started to appreciate the chair lifts being full in front of us. These lifts are spinning whether there are people on them or not, so they might as well be loaded up, taking us all to the goods. The energy in the lift lines is always exciting. You see all sorts of people in the lift lines, don’t you? The jib kids that ski 9-4 every day, it doesn’t matter the weather. Then the old-timers who also ski every day but maybe for just a run or two. The guys from Saskatchewan in their hockey jerseys and gear from the 80s, or the city folk with their shiny new gear that only gets used a few times a year. But we are all here for the same thing; to buy the ticket and take the ride.
We did ski every lift on our family ski day (except the Magic Carpet), and we will do it again next year. I wasn’t even a year old in my first season pass photo. I didn’t ski that year, but my dad got free season passes for the family, so they took the photo and kept them for fun. The story goes that I kept tipping over in my seat, so it took a few tries to get the photo right, but that means I’ve had 30 season passes at Fernie Alpine Resort. I hope to be one of those ‘old timers’ in another 30 years, riding the lifts and skiing, even if it is for just one run a day.
So I raise my glass, cheers. To Fernie!
Fernie Ski Patrol’s Mentorship Legacy and Future
How does mentorship play a role in professional development on the mountain?
Fernie Alpine Resort is home to some of the best skiing and snowboarding in Western Canada. With the elite terrain and large snowfall comes huge responsibilities for ski patrollers. Besides getting to ski powder while the rest of us wait with nervous anticipation for the lifts to open or the rope to drop—they are carrying the mental (and physical!) weight of keeping the mountain safe for everyone and often dealing with multiple incidents on top of heavy snowfall and tricky avalanche conditions. It requires an incredible amount of teamwork, compassion, strength, and mental fortitude.
But how do you succeed as a professional ski patroller, and what challenges are there for women in these roles? Data shows that only 23% of pro patrollers are women today.
I sat down with a few Fernie Alpine Resort legends to learn more about how mentorship has factored into the success of past, present, and future female professional ski patrollers.
Sue Boyd is a local Fernie legend. She started her career as a professional ski patroller in Blackcomb back in 1985, where she was one of six women on the roster. When Sue was hired at Fernie Snow Valley in 1990, she was the only female professional ski patroller until 1996. (Sue notes that she was not the first female professional ski patroller—there was another woman there in the early 80s). One of the claims to fame that Sue does have: she was the first female Ski Patrol Leader at Fernie Alpine Resort from 2002 to 2005.
Sue has a long list of achievements that go well beyond her role as a Patrol Leader in Fernie. She was a Canadian Freestyle Ski Team member and competed in moguls, aerials, and ski ballet at the World Cup Level. As a CARDA dog handler, she has trained and certified three avalanche rescue dogs throughout her career. She’s taught Non-stop ski patrol training courses and AST courses. She worked at Island Lake Lodge for eight years as a tail guide and snow safety and explosives trainer. And if that isn’t cool enough, she also has led backcountry horse trips in the mountains around Canada.
Sue credits her success in her career on snow to being a good listener, someone who pays close attention and asks meaningful questions. She also says having something in common with the person you are learning from helps.
When I asked Sue if she’s ever had the chance to mentor someone else, she highlighted that her success and experiences in the mountains mirror many life lessons we tend to learn over time. Meaning? It’s all about just getting along with folks. “I didn’t think of it as ‘I’m the mentor, you’re the mentee,’ it just happened. If someone wanted to learn from me, and I felt accepted as being able to teach them, and we got on well, I would share my knowledge and experience. Personalities are a big part of it. Sometimes it works, sometimes it doesn’t. There has to be mutual respect at both ends.”
I asked Fernie Alpine Resort’s current ski patrol director, Tyler Steen, about Sue: “Sue was definitely a mentor to me. [She] has a level of professionalism that no one can mimic.” I asked for specifics with regard to how he defines professionalism in the ski patrol sense, and Tyler said, “Sue treated everyone the same way: She always looked at the uniform and not the person in the uniform. Even when she wasn’t actively mentoring, it would be visual. Sue always acted with the skill, talent and confidence everyone admired. I took every opportunity to observe and learn as she performed the job efficiently and effectively. She was a true professional ski patroller that we were lucky to have.”
This underscores the fact that there needs to be mutual respect for a mentor-mentee relationship to blossom. Tyler added, “this idea of a formal mentorship program for ski patrollers isn’t as straightforward as you would think. You can’t pair a Level 4 patroller with a Level 1 [patroller] just because it makes sense on paper. The person who’s learning needs to be willing to accept the knowledge being shared.”
Zooming forward from Sue’s reign on FAR patrol, I also had the chance to catch up with Olivia Johnson, a Senior First Aid Officer on professional ski patrol with Fernie.
Olivia, affectionately known as “OJ”, has been on Fernie’s professional patrol squad for six seasons. “When I first started on patrol, there was still a ‘macho culture’ among the women on patrol. I wanted to do everything I could to break down that thinking. I always felt like I had to prove that I was better than the other women I worked with, or that I was a better skier, or better at this, or better at that. Thankfully there has been a big culture shift in the last six years. I work with some fantastic women who don’t need to compete with other women because of their gender. I also work with some fantastic men that fully understand that women are just as capable (if not more capable) than them and let us feel heard. The barriers are breaking down, and it feels great.”
Tyler says this inclusive attitude is something he and the Assistant Patrol Director, Megan Kelly, actively cultivate. “We have created a mentorship culture that encourages people to actively seek out that mentorship from whoever and wherever they can get that from. If we’re doing it right, anyone can participate. Our main job is to give the individual the opportunity to succeed, and it’s up to them to take advantage of it.”
Sue might have been the first female lead patroller at Fernie Alpine Resort, but it’s clear that the team invests in gender diversity through its “hands-off’ mentorship approach that encourages the ‘whole’ person to show up for the job and be willing to work hard on a team with a positive attitude and curiosity for learning. It’s exciting for Fernie to have more women in leadership positions and cultivate an atmosphere that elevates that as a norm and not an exception.
This weekend Fernie Ski Patrol will be hosting a recruitment day for interested future patrollers to learn more about what the job entails and what it’s like to work on mountain safety, first aid, and avalanche safety as a professional ski patroller. Tyler Steen says there are already nine women signed up, and of the 44 current professional ski patrollers at Fernie Alpine Resort, 14 identify as female.
With this in mind, being a good, professional ski patroller is not about being the raddest skier on the mountain. Some of the challenges we face today with regard to inclusion in this career can be solved by limiting our biases and being open and willing to learn, ask questions, and treat each other with respect and as equals.
Get the Girls Out! International Women’s Day at Fernie Alpine Resort
This weekend Fernie Alpine Resort is celebrating International Women’s Day with SheJumps! You can play the online Get the Girls Out! game all weekend (Friday – Sunday) and meet up for in-person activities on Sunday, March 6 at the Elk Base.
SheJumps Get the Girls Out! is a national campaign to unite women as they support, challenge, mentor, and inspire each other in the outdoor sports world.
Due to COVID precautions, our 2022 event will follow a hybrid model using a virtual scavenger hunt through the Goosechase app and a few on-hill games at Fernie! This gives participants the flexibility to engage with the SheJumps community at the level at which they are comfortable.
Beginning on Friday, March 4, 2022, participants can begin playing the Get the Girls Out! event using the Goosechase app on their phone. Registration for the event is free, and you’re connecting with people from around the world and also your local community. Win points by completing the missions. Then, meet up with SheJumps co-founder and executive director, Claire Smallwood, on Sunday at the Elk Base to participate in some on-hill challenges at Fernie Alpine Resort. The virtual game is live until Sunday, March 6, 2022, at 7 p.m. MST.
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Golden Girafficorn Hunt – find the golden ‘girafficorns’ on the mountain and bring it back to the booth to be entered to win a prize!
- Photo challenges – Snag a picture with your shred buddies and upload it to social media tagging @shejumps and @ferniealpineresort, we’ll choose a winner at the end of the day!
Can’t make it to the ski hill? No worries! Using a mobile app, participants complete outdoor-themed missions to earn points and receive prizes from SheJumps partners. The Goosechase challenges feature 150 activities to complete and earn points. From nature breakdancing to drawing SheJumps’ signature Girafficorn to outdoor safety and preparation challenges, Get The Girls Out! gives women and girls an accessible way to enjoy time outside.
Get the Girls Out! and International Women’s Day reminds us that we can build a world where difference is valued and celebrated, and a world that is diverse, equitable, and inclusive. Getting outside is an easy and fun way to celebrate the power of community and the importance of outdoor play.
Read more about the event at Fernie Alpine Resort here.
Questions? Contact SheJumps [email protected]
SUDDEN SHIFT
“That was some of the deepest snow I’ve ever skied!”
I heard those exact words from two different friends last weekend. One of those friends was with me on our first tour of Outer Siberia just outside the Resort boundary, then the next day, we had the same conditions but inside the ski hill ropes. To be honest, I would have to agree with them. The past two days have been some of the best skiing I’ve had in years. And to think that just over a week ago there was grass, not only in our front lawns but at the base of the ski hill as well!
There is nothing better than having days like this at the start of the season, with each day bringing new terrain as the base builds, hiding the stumps and dangers below. If you are lucky enough, you might just stumble upon a rope dropping for the first time of the season with over the waist, untouched snow below. Anyone who experienced this recently knows what I am talking about, and I know there will be more of that in the next few days.