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Tag: Media

Support our Local Athlete – Tyler Werry
Thursday, 29 October 2015 by Cali Burk

Tyler Werry is on the ‘Road to Korea’!  Tyler, born and raised in Fernie is about to start his second year on the Canadian National Ski Team – his goal is to make it into the XXIII Olympic Games being held in Korea in 2018.  Help support Tyler on his Road to Korea by attending a fundraiser to help offset his Alpine Canada Team fees on November 1st in Calgary.

More about Tyler Werry;TylerWerry
Tyler grew up skiing in Fernie where he joined the Fernie Alpine Ski Team (FAST), from a young age he always had a desire to go fast! Making the provincial team in 2008 and moving onto the national team in 2014, Tyler has had two very successful seasons at the NorAm level.
In 2014, he placed 1st in the Super G standings, 2nd in the Alpine Combined standings, and 3rd overall in the NorAm Standings, winning his first Canadian Championship Title in GS that same year.
In 2015, Tyler finished 1st in the Downhill standings, 3rd in the super G standings, and 2nd overall in the NorAm Standings, this past season he also had my first top 30 result on the World Cup circuit, finishing 26th in Wengen’s Alpine Combined!

For more information about the fundraiser contact – teamwerry@gmail.com.  We hope to see you there!
Images courtesy of Tyler Werry.

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Why is everyone in Fernie smiling right now?
Wednesday, 28 October 2015 by Cali Burk

Snow, that’s why!  We’re off to a snowy start here at Fernie Alpine Resort, with the snow in fact first falling at the beginning of September right as we were closing down our summer operations!  While it made a brief disappearance so far in October, it returned this week and is a great sign for the upcoming ski season.

It started with a brief dusting overnight the weekend

Top of bear chair - Oct 26

Photo from the Top of Bear Chair – October 26th (morning)

And continued into Tuesday!

Fernie

Top of Whitepass – October 27th (Credit: Thomas Hopkins)

So get ready to get in line for first chair!  Opening date is tentatively scheduled for December 4th, stay tuned to our online events calendar for updates closer to the date.

 

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Our Trees are for Glades Movement
Monday, 26 October 2015 by Cali Burk

We like white on green here at Resorts of the Canadian Rockies; lots and lots of snow on our mountains and all over the trees on those mountains too.  Because if you’ve never come rocketing through the glades, ripping up and down the natural moguls with powder hitting you in your grinning face until you blast back onto the trail, you really haven’t lived.  And we kind of want to keep that around for a while, for future skiers and riders, for our kids, and for our kids’ kids too.

That’s why we decided to take a stand and be the first ski resort company to refuse printing a brochure this year, to do what we can to lessen our environmental footprint.  On top of that, we’ll plant a whole tree for every email sign-up to our online newsletter.  We hope this helps reiterate to consumers everywhere, that taking paper maybe isn’t the answer any more, especially if you can find that information online anyways.

So, help do your part and keep the Trees for Glades!  Sign your email up on our Trees for Glades website and read our full story (plus enter our contest for the chance to win a spring event ski trip for you and 3 friends)!

Success So Far:

  • 75,000 pieces of paper saved by this initiative alone
  • So far: 3000+ trees planted – thanks to you!

11737936_10152943830586828_7769162085100662477_n

Photo courtesy of Trees for the Future Facebook.

 

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NEW SKI APP FOR RESORTS OF THE CANADIAN ROCKIES
Tuesday, 20 October 2015 by Cali Burk

Imagine this; you wake up from your slumber early, really early.  And you’re not getting back to sleep.  What do you do?  What do most of us do?  Grab our smart phones.  Now, when you grab your phone you’ll have the ability to get the most up to date information for snow conditions, weather reports, trail maps, resort info and more from one handy app for Fernie Alpine Resort, Kimberley Alpine Resort, Kicking Horse Mountain Resort and Nakiska Ski Area.  Your next problem – it’s going to be a powder day!!  Time to call in sick and head out to the mountains!

HORSE_EXAMPLEAPP INFORMATION
Available on iTunes and the Google Play store the new app will be released in time for ski season and will be completely FREE!  Information found on the app will include snow reports and trail maps, conditions, webcams and weather reports, event updates as well as handy resort info for Fernie Alpine Resort, Kimberley Alpine resort and Kicking Horse Mountain Resort in British Columbia as well as Nakiska Ski Area in Alberta.   New features will be constantly added throughout the season, stay tuned for the official release and to download the brand new App!

 

 

FREE WIFI STATIONS
Access your APP from FREE TELUS wifi in our resort base areas and from certain hot spots on the mountain.

WINTER EARLY BOOKING
Ensure your vacation is relaxing from, beginning to end.  Start by booking with our knowledgeable agents and trust in them to find the best resort and hotel property for your winter experience.  Call 1-800-258-7669 to book over the phone, book or chat online with an agent at www.skircr.com/vacations.   Book before November 30th to save up to 35%!

About Resorts of the Canadian Rockies Inc.

Proudly Canadian, Resorts of the Canadian Rockies Inc. (RCR) is the largest private ski resort owner/operator in North America, owning six ski resorts across Canada, including Nakiska Ski Area in Alberta; Fernie Alpine Resort, Kicking Horse Mountain Resort and Kimberley Alpine Resort in British Columbia. RCR also owns and manages a number of hotels and golf courses, including Trickle Creek in Kimberley, and Wintergreen Golf and Country Club in Bragg Creek. RCR aims to provide each and every guest The Ultimate Experience.

For more information, please contact:

Matt Mosteller
Senior VP Marketing & Resort Experience
Resorts of the Canadian Rockies
(403) 209-3323
mmosteller@skircr.com
Twitter – @PowderMatt
Powder Matt’s Blog
Powder Matt on Pinterest
Powder Matt on Google +

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TREES ARE FOR GLADES AT RESORTS OF THE CANADIAN ROCKIES
Thursday, 15 October 2015 by Cali Burk

For Immediate Release:  October 13th, 2015

TREES ARE FOR GLADES AT RESORTS OF THE CANADIAN ROCKIES

Resorts of the Canadian Rockies (RCR), Canada’s largest private ski resort operator, has committed to doing more to lessen their environmental footprint.

For this fall season leading up to winter, RCR, which includes Fernie Alpine Resort, Kicking Horse Mountain Resort and Kimberley Alpine Resort in British Columbia, will not be printing a brochure for the very first time.  Instead of printing brochures to hand out at trade shows, the company will focus on re-directing people to their online brochure, while re-investing funds into planting trees with a non-profit organization, Trees for the Future.  For every email sign-up, RCR has committed to planting one tree.

The campaign is called Trees are for Glades.

All information like trail maps, vacation packages and town information can be easily found through their websites.  By asking for email signups, it helps to teach consumers to use more sustainable methods to gather information. The company is in hopes that it sheds light on the amount of unnecessary paper that is consumed on a daily basis.

Over 75,000 pieces of paper will be saved during this campaign, and RCR’s goal is to plant 10,000 trees.

Other environmental commitments: RCR has recently implemented an online waiver system for season passes, has worked to conserve water and energy and implemented recycling programs.

More Information on Trees are for Glades can be found here: www.treesareforglades.com.
Resorts of the Canadian Rockies Official Website

About Resorts of the Canadian Rockies Inc.

Proudly Canadian, Resorts of the Canadian Rockies Inc. (RCR) is the largest private ski resort owner/operator in North America, owning six ski resorts across Canada, including Nakiska Ski Area in Alberta; Fernie Alpine Resort, Kicking Horse Mountain Resort and Kimberley Alpine Resort in British Columbia. RCR also owns and manages a number of hotels and golf courses, including Trickle Creek in Kimberley, and Wintergreen Golf and Country Club in Bragg Creek. RCR aims to provide each and every guest The Ultimate Experience.

For more information, please contact:

Matt Mosteller
Senior VP Marketing & Resort Experience
Resorts of the Canadian Rockies
(403) 209-3323
mmosteller@skircr.com
Twitter – @PowderMatt
Powder Matt’s Blog
Powder Matt on Pinterest
Powder Matt on Google +

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Vote for Fernie in the Ski Town Throwdown!
Tuesday, 13 October 2015 by Cali Burk

We’re up in the first round in the 4th annual Ski Town Throwdown by Powder Mag! VOTE for Fernie now, voting for the first round only runs until this Thursday Oct 15th at 7pm MST!

VOTE now —-> http://ow.ly/TlFOL!

SkiTownThrowdown

 

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Exciting Renovations at Lizard Creek Lodge
Thursday, 08 October 2015 by Cali Burk

Fernie is a place of firsts. Years ago pioneering mountain guides like Bruno Engler discovered a powder paradise in the Lizard Range. Then in 1962, on land donated by Galloway Lumber, Fernie Snow Valley Ski Resort was born, a mom and pop ski hill guided by the vision of the legendary skiing couple. Heiko and Linda Socher. In the years that followed the resort underwent an epic transformation from local powder hound’s secret to world class Fernie Alpine Resort, with the addition of new lifts and accessing of five alpine bowls that built on the resort’s already existing appeal for skiers and boarders wanting deep snow and steeps. But as the resort evolved, the developers paid close attention to the visitor experience beyond ski lifts and vertical -they wanted to ensure that a stay on the mountain was memorable, like an immersion in mountain culture. That was the simple but beautiful logic behind the creation of Lizard Creek Lodge, one of the first boutique ski in-ski out lodges in the Canadian Rockies.

Concept Rendering

Concept Rendering

“Now we are at it again- setting the stage, a Mountain Lifestyle destination deserves a great place to gather! So here is to ‘Gathering More’ – we want you to celebrate ‘Together Time’ in the mountains with us at the new Lizard Creek Lodge at Fernie Alpine Resort as we begin renovation on the great room!

For more images and updates on the renovation visit the Lizard Creek Lodge website.

View the full Press Release online.

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MAJOR RENOVATIONS UNDERWAY AT FERNIE ALPINE RESORT’S BOUTIQUE SKI IN/SKI OUT HOTEL
Wednesday, 07 October 2015 by Cali Burk

For Immediate Release: October 5th, 2015

 MAJOR RENOVATIONS UNDERWAY AT FERNIE ALPINE RESORT’S BOUTIQUE SKI IN/SKI OUT HOTEL

Fernie, BC – Fernie is a place of firsts. Years ago pioneering mountain guides like Bruno Engler discovered a powder paradise in the Lizard Range. Then in 1962, on land donated by Galloway Lumber, Fernie Snow Valley Ski Resort was born, a mom and pop ski hill guided by the vision of the legendary skiing couple – Heiko and Linda Socher.  In the years that followed the resort underwent an epic transformation from local powder hound’s secret to world class Fernie Alpine Resort, with the addition of new lifts and accessing of five alpine bowls that built on the resort’s already existing appeal for skiers and boarders wanting deep snow and steeps. But as the resort evolved, the developers paid close attention to the visitor experience beyond ski lifts and vertical -they wanted to ensure that a stay on the mountain was memorable, like an immersion in mountain culture. That was the simple but beautiful logic behind the creation of Lizard Creek Lodge, one of the first boutique ski in-ski out lodges in the Canadian Rockies.

The renovations will transform the gorgeous great room at the Lizard Creek Lodge into an even more alluring après ski venue. Some features won’t change, like the expansive ceilings, tall windows with mountain views, and river rock fireplace with its roaring hearth that provides the architectural and design centerpiece for this spectacular space. So to will the devotion to a natural aesthetic that reflects Fernie’s mountain heritage. Think rustic and chic, warm and welcoming – juts the kind of place to settle into your weekend getaway or spend a few hours of après ski luxuriating over a fine meal drawn from a menu grounded in regional inspiration but global in vision and creativity.

Concept Rendering

Concept Rendering

On one side of the hearth, a new bar will have seating for 110.  On the other side, a long bar will entice skiers, boarders and other winter enthusiasts seeking shelter from the cold and a chance to unwind over a casual après ski cocktail and snack.  There will be space for 110 dining guests – reservations recommended, of course.

When the folks at Fernie broke ground to build Lizard Creek Lodge 15 years ago, they realized that ski in-ski out didn’t have to be cookie cutter condo or resort hotel. Instead it could be boutique, with a great room of tall windows and ceilings that is a warm reflection of the winter mountain world skiers and boarders gather to celebrate. That tradition continues but when the lifts start turning this season, it will be tradition with a twist – a Fernie twist.

Visit our website for more photos, the latest updates and to track the renovation progress!

About Fernie Alpine Resort & Resorts of the Canadian Rockies Inc.   
Fernie Alpine Resort is one of the Top 5 Ski Resorts in North America, and is home of up to 37 feet of legendary powder each winter, the “Griz” and more.   Fernie Alpine Resort www.skifernie.com is part of the Resorts of the Canadian Rockies Inc. (RCR) family. Proudly Canadian, Resorts of the Canadian Rockies Inc. (RCR) is the largest private ski resort owner/operator in North America, owning six ski resorts across Canada, including Nakiska Ski Area in Alberta; Fernie Alpine Resort, Kicking Horse Mountain Resort and Kimberley Alpine Resort in British Columbia. RCR also owns and manages a number of hotels and golf courses, including Trickle Creek in Kimberley, and Wintergreen Golf and Country Club in Bragg Creek. RCR aims to provide each and every guest The Ultimate Experience.

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For more information, please contact:

Matt Mosteller • mmosteller@skircr.com
403-209-3323
VP of Marketing & Resort Experience, Resorts of the Canadian Rockies

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RCR RESORTS COMPRISE 3 OUT OF 10 TOP CANADIAN SKI RESORTS
Thursday, 01 October 2015 by Cali Burk

Powder Highway – The unofficial networks website has been a trusted source for ski and snowboard resort information since it launched in 2010, recently releasing its annual list of the Top 10 Canadian Ski Resorts.  Receiving a spot on the list are the RCR resorts – Kicking Horse Mountain Resort, Fernie Alpine Resort and Mont St Anne coming in respectively at spots 2, 7 and 10.
Read the full list on unofficialnetworks.com.

KICKING HORSE MOUNTAIN RESORT
At Kicking Horse, we’re proud to garner rave reviews for our incredible verticals, deep ‘champagne’ powder and a truly spectacular and unique terrain mix. With ridiculously long downhill runs, and the option to heli-ski, Kicking Horse is a place where the stories are almost too tall to believe.  The fourth highest vertical drop in North America, the raw ruggedness of our mountain, our amazing always-fresh powder, and the sheer beauty of our pristine scenery set Kicking Horse apart as one of the most exceptional ski resorts in British Columbia, hands down.  www.kickinghorseresort.com

FERNIE ALPINE RESORT
Deep in the snow, high up on the Powder Highway, lies Fernie Alpine Resort. With 37 feet of perfect powder, stunning scenery, 5 huge alpine bowls and endless downhill thigh burning runs.  Don’t miss an opportunity to fall in love with Fernie, start in the large Learning Area at the base of the mountain serviced by its own t-bar lift, once comfortable you have a huge resort full of secret powder pockets and hidden mountain spots to keep you occupied throughout your skiing/riding career! Find out why Fernie has been named as a Top 25 Ski Town in the World, Best Winter Trip and Coolest Town in North America in recent years. www.skifernie.com

MONT. ST. ANNE
Only 30 minutes from the city, this extraordinary mountain is renowned for impeccable snow conditions. The skiable terrain includes 71 trails and 4 snow parks spread across 3 sides of the mountain. After sundown, 19 trails remain floodlit and become the highest vertical drop for night skiing in the country. www.mont-sainte-anne.com

WINTER EARLY BOOKING
Ensure your vacation is relaxing from, beginning to end.  Start by booking with our knowledgeable agents and trust in them to find the best resort and hotel property for your winter experience.  Call 1-800-258-7669 to book over the phone, chat online with an agent or view all packages at the RCR Vacations website.  Book before November 30th to save up to 35%!

About Resorts of the Canadian Rockies Inc.

Proudly Canadian, Resorts of the Canadian Rockies Inc. (RCR) is the largest private ski resort owner/operator in North America, owning six ski resorts across Canada, including Fernie Alpine Resort, Kicking Horse Mountain Resort and Kimberley Alpine Resort in British Columbia and Nakiska Ski Area in Alberta.  RCR also owns and manages a number of hotels and golf courses, including Trickle Creek in Kimberley, and Wintergreen Golf and Country Club in Bragg Creek.  RCR aims to provide each and every guest The Ultimate Experience.

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For more information, please contact:

Matt Mosteller
Senior VP Marketing & Resort Experience, Resorts of the Canadian Rockies
(403) 209-3323 • mmosteller@skircr.com

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International Launch of Mappy Hour by OutdoorFest
Tuesday, 22 September 2015 by Cali Burk

New York, NY (September 21, 2015) – New York City-based OutdoorFest is expanding their popular Mappy Hour program internationally to Calgary this October. The monthly community building event, known as “the happy hour for outdoor enthusiasts,” successfully launched in New York City in early 2014 and Washington D.C. in January 2015. Past event hosts have included REI, Hostelling International, and Fjallraven North America, with featured sponsorships from Yelp, Sixpoint Brewery, and Mountain Hardwear. OutdoorFest has identified Calgary as a key urban area with a large population of outdoor enthusiasts looking to connect with a community of adventurers.

“Calgary has such an incredible backyard that many come to visit from afar” says Matt Mosteller, social media influencer and head of Mappy Hour Calgary. He hopes that through Mappy Hour locals can “catch that wanderlust… stay close by and get outdoors!”

Just in time for the winter season, the theme for this first Mappy Hour in Calgary is backcountry skiing and the fitness needed to get outdoors. Calgary’s outdoor enthusiasts are encouraged to join the launch event on October 29th 2015 at the Village Brewery. Mappy Hour promises to be a night to meet fellow skiers, backpackers, kayakers, climbers and adventure buddies and plan adventure packed trips with a like-minded outdoor community.

Details of the event include:
Who: Anyone who loves to hike, kayak, ski, surf, climb, and generally explore the great outdoors
What: A happy hour with a twist to bring together the local outdoor community
Theme: Backcountry skiing & fitness
When: October 29, 7:00PM to 9:00PM
Where: 5000 12a St SE, Calgary
Cost: Free, just bring some guidebooks, maps, or interesting stories to share

For more information and to RSVP please see the Facebook Event.

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For more information, please contact:

Powder Matt
matt@skircr.com
Twitter – @PowderMatt
Powder Matt’s Blog
Powder Matt on Pinterest
Powder Matt on Google +

Mappy Hour by OutdoorFest
www.outdoorfest.com/mappyhour
Facebook.com/mappyhour
@mappyhour

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